[vc_row][vc_column][gem_youtube height=”350px” video_id=”NfHHXqkCv9U”][vc_column_text]In a landscape where consumers are online more than ever before, senior living operators must make it a priority to leverage […]

[vc_row][vc_column][gem_youtube height=”350px” video_id=”rUmlBQnu4Ds”][vc_column_text]In a landscape where consumers are spending more time online than ever before, dental practices must make it a priority to […]

The term search engine optimization (SEO) can cause the eyes of many dentists to glaze over, but it’s a manageable practice, the basics […]

[vc_row][vc_column][gem_youtube height=”350px” video_id=”4lOQT8k0c1Y”][vc_column_text]The holiday season is a joyous and comforting time for many, and while it may look a bit different this year, […]

[vc_row gap=”5″ css=”.vc_custom_1606956472699{padding-top: 60px !important;padding-bottom: 20px !important;}”][vc_column width=”1/2″][vc_column_text] Big Buzz conducted a survey of dental patients in our home state of Colorado in […]

The term “virtual reality” might conjure mental imagery of careening through the cosmos in a spaceship or running from zombies in a futuristic video game, but senior living marketers are finding the emergent technology has applications far more practical. VR is already making waves in the senior living space, with companies like Viarama helping seniors on end-of-life care travel virtually to locales with great sentimental significance like their childhood home or the place where they met their spouse.

[vc_row][vc_column][gem_youtube height=”350px” video_id=”K98Jo_wDZjM”][vc_column_text]At one point or another, you may have heard someone say your website is your first impression. Your website packs immense […]

The human attention span is a fascinating thing, and it seems to shorten with every new technological innovation. Every year there are more apps, more streaming platforms and generally more channels through which to consume content and media. 20 years ago, the human attention span lasted for 12 seconds. In 2015… 8 seconds.

As the pandemic continues to grip the nation and dominate headlines, many aspects have become ingrained in our daily routines and feel commonplace. Many are beginning to feel exhausted by it all, and it is important that this shift is reflected in marketing efforts, language and materials. It is certainly important not to ignore the problem, but at the same time, people have become burnt out by the constant barrage of COVID. This is evidenced by the fact that messages containing COVID-related headlines have begun being flagged as spam.

[vc_row][vc_column][gem_youtube height=”350px” video_id=”0PVMvcEKwUU”][vc_column_text]Have you ever been researching something online only to get distracted and forget about all the great progress you made? It […]