In just 101 days this year, a proliferation of change has occurred in the way tech industry giants track user data and activity, much of which will directly impact the marketing industry. Take a look at the timeline of the milestone changes that have emerged in 2021 (so far).

Does this sound like your marketing team? Lots of projects and tasks, not much direction. Vague clarity on what’s working and what’s not, but no real evidence of traction. Lots of action, but no time to examine or replicate what’s working best.

Let’s exchange details about our lives for the convenience of quick searches and friendly connections. What’s the harm? Well, some 20 years of internet advancement has led to data breaches, privacy invasion, distorted information and sheer exploitation.

Should you be worried about privacy or misinformation? To provide a clear answer to that question, members of the Big Buzz leadership team

On a recent Tuesday, top news headlines touched on topics like student loan forgiveness and stimulus checks — both ways the government is positioned to help people. By contrast, a 1918 issue of the Ladies’ Home Journal urged readers in the midst of World War I, "Food will win the war! We ... must help" and "Eat more fruit to save the staple foods for the fighters" — all ways folks could help the country's war effort.

Not every client that walks into the door of your agency will be a perfect fit. On a few occasions, however, the agency needs to terminate the relationship early because of miscommunication or misunderstanding of roles. It would be far easier to spot these problems before they become an issue and avoid getting into the business relationship to begin with. Spotting the red flags can help a business understand whether a potential client is worth the time and effort. Here, 10 professionals from Forbes Agency Council share some of the red flags they've noticed that clearly indicate whether a client is a good fit for their company or not.

[vc_row full_width=”stretch_row” css_animation=”none” disable_custom_paddings_tablet=”true” disable_custom_paddings_mobile=”true” css=”.vc_custom_1574498630148{margin-bottom: 0px !important;background-color: #083954 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border-radius: 2px !important;}”][vc_column width=”1/2″ offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_column_text] Your

Humankind loves stories. We follow oral tradition. We subscribe to spiritual and political beliefs and nonbeliefs. We glom onto dramatic stories that fire our imaginations. Stories give us a sense of belonging, of being wanted and needed and heard. Stories connect us.

Wendy O’Donovan Phillips is CEO of Big Buzz, an agency delivering strategy and consultation to drive focused marketing efforts for executives and teams nationwide. Wendy is the author of two books available on Amazon, and she has been published in many healthcare journals.

For the past year, BitBean has been interviewing CEOs from some of America's most successful companies. In reflecting on the stories of some of the most impressive thought-leaders in our country, BitBean came to the conclusion that the core thread that ties each story together is "realistic optimism."