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101 Days of Privacy Changes in Big Tech
In just 101 days this year, a proliferation of change has occurred in the way tech industry giants track user data and activity, much of which will directly impact the marketing industry. Take a look at the timeline of the milestone changes that have emerged in 2021 (so far).
Senior Living Foresight: “3 Signs Your Marketing Team Is Broken (and How to Fix It),” featuring Wendy O’Donovan Phillips
Does this sound like your marketing team? Lots of projects and tasks, not much direction. Vague clarity on what’s working and what’s not, but no real evidence of traction. Lots of action, but no time to examine or replicate what’s working best.
Forbes Agency Council: “Reforming The Internet,” by Wendy O’Donovan Phillips
Let’s exchange details about our lives for the convenience of quick searches and friendly connections. What’s the harm? Well, some 20 years of internet advancement has led to data breaches, privacy invasion, distorted information and sheer exploitation.
What the Departure of Facebook Analytics Means For You
So far, 2021 has already seen its fair share of news on Big Tech, from that about tracked ads to the validity of the information shared online. Another significant development is Facebook’s announcement that it will be retiring its Facebook Analytics tool. This tool helped to illuminate the customer journey online through multiple devices and channels.