Blog: 15 Years of Ideas and Insights From the
Big Buzz® Experts
Eliminate “Shiny Object Syndrome” with a Strategic Planning Model
"Focusing on the wildly important requires you to go against your basic wiring as a leader to do
Beginning Again: Insights from Startup Practices
[vc_row][vc_column][gem_youtube height="350px" video_id="qRTjKN160XU"][vc_column_text]Few experiences in life rival the thrill of building a business from the ground up. Recall the determination and tenacity
Big Buzz Announces New Client: Denver Health
October 16, 2020 - Denver, CO – Big Buzz has announced it is now working with Denver Health. Denver Health, which has been an integral part of Denver’s healthcare landscape for over 160 years, is working with Big Buzz to help unify the Denver Health brand amongst its many entities. Big Buzz will collaborate with Denver Health marketing department leaders to refine project workflows and interdepartmental communication, as well as update existing brand guidelines to better serve the organization’s marketing efforts.
Through Their Eyes: The Importance of the Buyer’s Journey
Empathy is something the world could use more of right now, and for senior living organizations, plays a key role in the sales process. In the senior living industry, the buyer’s journey is particularly fraught with various emotions, and it’s of utmost importance to empathize with these feelings and align your sales process through the lens of their journey. Don’t get lost in a sea of sameness by repeating the same follow-up techniques; blend personalization and storytelling to stand out and put prospects’ minds at ease, making your community the first choice for their loved ones or themselves.