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Out of the wide blue ocean of marketing, we create a focused energy people notice.

Big Buzz Logo

Out of the wide blue ocean of marketing, we create a focused energy people notice.

Blog2023-01-10T01:18:27+00:00

Blog: 15 Years of Ideas and Insights From the
Big Buzz® Experts

Relationship-Based Sales and Marketing Secrets for Senior Living

How do you align senior living executive directors across multiple locations on one easy-to-follow sales approach that can be followed by all to ensure tours convert to move-ins?

By |January 31st, 2023|Senior Living, Sharpen Competitive Edge|

McKnights Senior Living: The No. 1 Missed Content Marketing Opportunity in Senior Living and Care, by Wendy O’Donovan Phillips

“They want to see our communities but never have any intention of putting their loved ones here even after using all of our resources and time.” Sound familiar? This was a verbatim quote taken from data Big Buzz recently gathered from 191 marketing executives in senior living and care, and it aptly describes the issue faced by most. The full study revealed six untapped opportunities to motivate older adults to leave home in favor of a senior living community, and in this article we detail the No. 1 most missed opportunity.

By |January 17th, 2023|Explore Our Press Mentions|

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