The Complete Data-Driven eBook: A Focus on Strategic Marketing Planning for Senior Living

The Data Behind Strategic Marketing Planning

We surveyed marketing executives across the senior living industry to uncover what works best in marketing planning and why, along with specific steps you can take to improve your marketing. This complete data-driven eBook includes…

• Why a Strategic Approach Makes All the Difference in Marketing Planning
• Top Internal Team Members Involved in Marketing Planning for Senior Living Organizations
• Most Common Steps to Marketing Planning for Senior Living
• Top Research Informing Marketing Planning for Senior Living
• Top 10 Initiatives Found in Senior Living Marketing Plans
• Cadence of Marketing Plan Review in Senior Living Organizations
• Marketing Plan Budgeting Practices for Senior Living Organizations
• The Big Picture: A Word on the Marketing Objectives Workshop Approach
• Outcomes in Marketing Planning for Senior Living Organizations